The giving landscape is shifting. Nonprofit leaders are entering a giving environment that looks very different than previous years. Shifts in donor incentives, corporate giving, and funding concentration create new pressures and new opportunities for organizations that are prepared.
One major driver behind these conversations is the One Big Beautiful Bill Act , signed into law in July 2025. Researchers estimate the new law will reduce total annual charitable giving by $5.69 billion while adding more than eight million new donors to the giving pool.
Organizations that understand where they may be most affected will be in a much stronger position to adapt before pressure appears.
This guide breaks down what changed, what it means for your organization, and what to do about it.
Executive directors and nonprofit finance leaders who want more than an explanation of the law. This is for organizations looking to proactively prepare for shifts in funding, donor behavior, and financial risk.
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